The Mascot for the 2010 world cup has recently been unveiled. I was eager to see what he/she/it looks like and was impressed when I laid my eyes on the little green leopard.

The name Zakumi is a combination of 'ZA' for South Africa, and 'kumi' meaning 10 in some African languages. The character is cute, lively and definitely better than most of the previous FIFA mascots.

Being a designer I can’t help but put in my 10cents worth about the design itself. When I think of the Leopard, I think lean, mean and fast. The people in Africa (especially the soccer players) are also mostly tall, lean people. Zakumi looks a little bit like a midget with short stumpy legs that can’t really pull off breathtaking feats of football acrobatics.
I would have liked the mascot more if Zakumi had these athletic traits of the Leopard and the people.

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